We read a very interesting blog post by Kivi Leroux Miller that had to do with Facebook and Twitter updates for nonprofits. It had some great tips especially for someone who is new to both Facebook and Twitter.
The first point that was made is to determine the "goal" of your tweet or post. I never really thought about this fact, but it is an important fact especially in such a limited format. The "Three G's of Positive Social Media Marketing", was another point that struck home.
1. Being Genuine, how true is this.--a fine line to draw in getting your point across, but not giving to much information.
2. Generous- being very helpful and give them additional resources.
3. Grateful-Saying thank you is always appropriate, especially by retwetting.
The notes that were offered in this blog were especially interesting. I tend to be long winded, so with only 140 characters to tweet, I will have to be genuine and conscience. I also appreciated the shorten URLs link...that is a great help.
Social capital is very important in any social network and by building your social capital by following a few of these simple rules you will flourish in this world.
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